Previous Work and Projects

From creating short-form TikToks to long-form YouTube videos to managing content and creating strategies, the vast avenues of content creation are substantial in all of my previous work. The past companies, whether that be freelance, contracted, or full-time have allowed me to shine greatly and be experimental in the choices I make. My decade of experience ranges from multiple industries, from gaming, or products, to entertainment and more. This work is what I live for, and some of that is shown here! These are just a taste of some of the things I have done so far:

companies and clients

At 100 Thieves, a lifestyle, gaming, and esports entertainment brand, I worked alongside over 25+ influencers and creators in marketing, YouTube content creation, and other video formats. I forged videos that received over 1 Million views per video, which increased brand attention rates by 85%. I also helped make content for multiple sponsorships with brands collaborating with 100 Thieves like 2K, Highground Keyboards, SeatGeek, and many others.

BRAND and community MANAGEMENT

Over time I have worked for many well-known brands and companies gaining exposure to different industries and helping them do amazing things within social media marketing. To Razer, Apple, ElGato, and many more! I have helped create and launch content that has been seen globally, I have community-managed and achieved many goals in my career. Feel free to click on said accounts to check them out to see what I either have posted or what I can do for your company.

Working full-time at places like Gas Media Group as a Director, Influencer, and Creator Partnerships | Content Producer, or at MYX Global as a Senior Video Editor | Social Media and Community Lead, I have been able to learn, grow, and enhance my skills everywhere that I go. Whether that be within directing and producing content, setting up sets and cameras, or being a social strategist to see what works and what doesn’t, and even before then, working under the brand name known as MADCJ INC. has gained me the ability to work with industry leaders and fortune 500 companies across the world!

Content!

METRICS AND expertise

INFLUENCER and creator partnerships

I have managed and collaborated with numerous influencers and content creators. As a creator partnership manager, I have brought in a plethora of content creators to make content centered around brands and businesses. This includes creating business and budget plans to have these creators paid, working with legal teams on contracts, and much more.

My expertise is vast and I have much knowledge of social media and marketing:

I collaborated with celebrities (Like Ylona Garcia above) to craft sponsored content and reviews about entertainment, products, etc. Additionally, I coordinated and promoted live-streaming events showcasing gameplay, tournaments, or announcements on platforms such as Twitch or YouTube. I also actively encouraged customers to share their photos featuring the brand's products on social media, fostering engagement.

Moreover, I organized contests and giveaways to stimulate audience participation and expand the fanbase, while planning and executing targeted email campaigns to keep subscribers informed about new releases and events. Furthermore, I provided live coverage and promotion for fashion shows, runway events, and brand-sponsored gatherings. My audience range has been in the realm of GenZ to Millennials and others alike.

I utilized analytical tools such as Google Analytics, social media insights, and gaming-specific platforms to measure and analyze the performance of marketing campaigns. Additionally, I managed online communities, addressing comments, queries, and feedback across social media platforms. I leveraged tools like Hootsuite, Buffer, or Sprout Social to strategically plan and schedule content across various social media platforms.

Furthermore, I developed engaging and interactive content related to upcoming game releases, gameplay tips, and community highlights. There's certainly more to delve into, but we can save that for an in-person discussion!

Here are a few of the many short-form videos I have either edited, created, helped produce, or published online, not only for 100 Thieves but several other brands and businesses throughout my career so far. I have also directed and produced online content for YouTube and commercials.

Working with influencers, managing them, and conducting media campaigns has been fun while pursuing my career. From creating sponsored content to communicating with stakeholders and much more, this managerial experience has been something that I have had since early on in my career.

As a content creator on YouTube, I have published work that has gained thousands of views and collaborated with multiple brands and companies. I have also built my personal brand across multiple platforms to well over 45,000 followers, including growing my LinkedIn presence to over 18,000 followers.

As I continue to grow in my career I will always strive to be creative in any way possible, because that is what my heart is determined to do.

graphic DESIGN WORK

Alongside my video and social media work, I have done small graphic design projects, using saved files and more, to create static posts used online via multiple platforms. These posts have been used on places like Instagram, LinkedIn, and Pinterest. Although video and photography are my bread and butter, I do have the experience to be able to help with the creation of online social posting.

This is all just a taste of what I have done and can do, let us create more together!