I specialize in a wide range of social media platforms, including TikTok, Instagram, X (formerly Twitter), Threads, LinkedIn, YouTube and many others!

Additionally, I have hands-on experience managing community platforms like Discord, Reddit, and Twitch, which complement my broader social media strategies.

Yes! As the Social Creative Lead and Senior Editor at 100 Thieves, I led the production of viral content that helped the brand gain over 200,000 new followers across platforms! I’ve also successfully created viral campaigns using tools like Adobe Creative Suite (Premiere and Photoshop), Capcut, and Final Cut Pro, driving significant engagement across TikTok, YouTube, and Instagram via video formated content.

My approach to organic growth centers around a strong understanding of visual storytelling, community engagement, and data-driven insights. For example, at Gas Media Group, I increased engagement by 50% through strategic influencer and creator partnerships and content tailored to the target audience, which was mostly GenZ.

I consistently track metrics using tools like Google Analytics, Meta Business Suite, and TikTok Insights to refine strategies and improve performance.

I’ve worked extensively with influencers, managing partnerships and content creation for both B2B and B2C brands, and everything else in between. I have oversaw collaborations with influencers and celebrities for brands like Native and Jollibee, increasing brand engagement by 30% within six months. I’ve also developed digital marketing strategies that led to a 57% increase in viewership at Gas Media Group through influencer-driven campaigns for their multiple YouTube channels and Instagram pages.